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Amazon has always prioritized customer service over everything. Currently, Amazon's customer service guidelines are responsible for the latest updates, which puts some third-party sellers in trouble. Third-party sellers operating independently of Amazon's FBA must meet the same criteria as the FBA. Amazon's Policy Update From August 16, 2021,  Amazon will automatically authorize the US return requests that fall within Amazon’s return policy, including items where sellers filed requests to exempt SKUs from the Prepaid Return Label Program. For returns of seller-filed SKUs that are exempt from the Prepaid Return Label program, sellers will continue to have the option to upload a merchant-paid label. Out-of-policy return requests or category-exempt will continue to be sent for manual authorization. For international seller-fulfilled returns, the sellers are required to provide one of the following return options: - Returnless refund: Offer a full refund without request...

Amazon has always prioritized customer service over everything. Currently, Amazon's customer service guidelines are responsible for the latest updates, which puts some third-party sellers in trouble. Third-party sellers operating independently of Amazon's FBA must meet the same criteria as the FBA. Amazon's Policy Update From August 16, 2021,  Amazon will automatically authorize the US return requests that fall within Amazon’s return policy, including items where sellers filed requests to exempt SKUs from the Prepaid Return Label Program. For returns of seller-filed SKUs that are exempt from the Prepaid Return Label program, sellers will continue to have the option to upload a merchant-paid label. Out-of-policy return requests or category-exempt will continue to be sent for manual authorization. For international seller-fulfilled returns, the sellers are required to provide one of the following return options: - Returnless refund: Offer a full refund without request...

What is Amazon's first-scan refund policy? Amazon has extended its "first-scan" refund policy to more sellers to provide a more consistent experience, regardless of which buyer purchased the item they wanted to return. On May 4th, Amazon introduced Refund First Scan (RFS) to all merchants using its prepaid return labeling program. Items returned through Amazon's prepaid labeling program are automatically submitted to RFS and are already required for items delivered by merchants and sellers using Fulfillment by Amazon. “With RFS, we are in no rush to process refunds in a two-day SLA,” explains Amazon. "You will receive a refund after the first courier scan when you return or return an item using the Amazon prepaid return label. For all returns processed by RFS, via Amazon notification email, you will continue to receive refund notifications. What do other sellers think of this policy? Amazon claims that refunds issued through RFS are eligible for SAFET refu...

What is Amazon's first-scan refund policy? Amazon has extended its "first-scan" refund policy to more sellers to provide a more consistent experience, regardless of which buyer purchased the item they wanted to return. On May 4th, Amazon introduced Refund First Scan (RFS) to all merchants using its prepaid return labeling program. Items returned through Amazon's prepaid labeling program are automatically submitted to RFS and are already required for items delivered by merchants and sellers using Fulfillment by Amazon. “With RFS, we are in no rush to process refunds in a two-day SLA,” explains Amazon. "You will receive a refund after the first courier scan when you return or return an item using the Amazon prepaid return label. For all returns processed by RFS, via Amazon notification email, you will continue to receive refund notifications. What do other sellers think of this policy? Amazon claims that refunds issued through RFS are eligible for SAFET refu...

External traffic, or exposure to your products from sources other than Amazon, has long been a useful tool for Amazon merchants. Off-Amazon traffic provides several potential advantages, such as improved ranking power, more brand recognition, and the capacity to control your traffic source and develop a clientele. Cost, however, prevents many vendors from generating their traffic. It's true that many of the most effective sources of outside traffic, like Facebook Ads and Google Ads, may be pricey, especially when you're initially getting started. As a result, a lot of sellers opt to continue with Amazon PPC because it is more lucrative initially rather than investing in the long-term advantages of external traffic. Amazon is now launching a new initiative that will completely alter the playing field. The Brand Referral Bonus programme encourages sellers to generate their traffic, which makes it much simpler to be profitable when using paid advertisements or any other type o...

External traffic, or exposure to your products from sources other than Amazon, has long been a useful tool for Amazon merchants. Off-Amazon traffic provides several potential advantages, such as improved ranking power, more brand recognition, and the capacity to control your traffic source and develop a clientele. Cost, however, prevents many vendors from generating their traffic. It's true that many of the most effective sources of outside traffic, like Facebook Ads and Google Ads, may be pricey, especially when you're initially getting started. As a result, a lot of sellers opt to continue with Amazon PPC because it is more lucrative initially rather than investing in the long-term advantages of external traffic. Amazon is now launching a new initiative that will completely alter the playing field. The Brand Referral Bonus programme encourages sellers to generate their traffic, which makes it much simpler to be profitable when using paid advertisements or any other type o...

Have you ever wondered where you might have gone wrong or if there is room for improvement in your campaigns while trying to sell products on Amazon? Perhaps, you might have missed out on something that you should have known. Let us dive in to know a few things that make selling on Amazon a better experience. - Proper Guidance This is the simplest yet the most important tip. Getting help from someone that you can count on will make your experience much easier as you will have a lot to learn from their mistakes rather than learning it the hard way. If that person has had the experience that aspires you to continue your journey on a good start, it’s more than you’ll ever need. Proper guidance will further help you understand and scrutinize the rest important tips that we will discuss. But make sure the person that you are getting help from is completely trustworthy and reliable. You can also refer to a few reliable sources like blogs, books or interviews of people who are successf...

Have you ever wondered where you might have gone wrong or if there is room for improvement in your campaigns while trying to sell products on Amazon? Perhaps, you might have missed out on something that you should have known. Let us dive in to know a few things that make selling on Amazon a better experience. - Proper Guidance This is the simplest yet the most important tip. Getting help from someone that you can count on will make your experience much easier as you will have a lot to learn from their mistakes rather than learning it the hard way. If that person has had the experience that aspires you to continue your journey on a good start, it’s more than you’ll ever need. Proper guidance will further help you understand and scrutinize the rest important tips that we will discuss. But make sure the person that you are getting help from is completely trustworthy and reliable. You can also refer to a few reliable sources like blogs, books or interviews of people who are successf...

Every Amazon marketing approach should be built around two cornerstones: Amazon SEO and Amazon PPC. SEO and PPC are the ideal places to start if you want to increase sales and expand your Amazon business. Is one, however, superior to the other? What's the difference between the two? And where do you begin? We'll look at what Amazon SEO and Amazon PPC have in common and how they differ in this article. We'll go through how they work and why they're both necessary for the most effective Amazon marketing plan. What Is the difference between Amazon SEO and Amazon PPC? The purpose of Amazon SEO and Amazon PPC is the same: to get your products to appear higher in Amazon search results, which is vital since more visibility implies more sales. Despite the fact that the goal outcome is the same, the two marketing tools take very different approaches. Over Time, Amazon SEO Improves Organic Ranking The goal of Amazon SEO is to increase product visibility by optimizing ...

Every Amazon marketing approach should be built around two cornerstones: Amazon SEO and Amazon PPC. SEO and PPC are the ideal places to start if you want to increase sales and expand your Amazon business. Is one, however, superior to the other? What's the difference between the two? And where do you begin? We'll look at what Amazon SEO and Amazon PPC have in common and how they differ in this article. We'll go through how they work and why they're both necessary for the most effective Amazon marketing plan. What Is the difference between Amazon SEO and Amazon PPC? The purpose of Amazon SEO and Amazon PPC is the same: to get your products to appear higher in Amazon search results, which is vital since more visibility implies more sales. Despite the fact that the goal outcome is the same, the two marketing tools take very different approaches. Over Time, Amazon SEO Improves Organic Ranking The goal of Amazon SEO is to increase product visibility by optimizing ...

Increased demand during the pandemic and supply chain disruptions forced Amazon to impose restrictions on shipments in the spring of 2020. In the same year, the retail giant introduced limits on the number of levels of shipping. ASIN during the holiday season. Despite Amazon's claim that "sellers have enough space to hold the equivalent of three months of sales per product," most sellers are turning to FBM. It was speculated that this was not a long-term decision by Amazon. Of course, this is not the case. The limit on the number of ASIN levels has been removed. Before the sellers sighed in relief, Amazon introduced additional limits for each type of storage. Amazon announced in its official newsletter: “From April 22, 2021, FBA products will no longer be subject to ASIN level restrictions. Instead, additional restrictions will be placed on the type of storage, giving you more flexibility in managing shipments. WHAT IS THE RESTOCK LIMIT? Basically, Amazon has four main...