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Welcome to AiHello Machine learning e-commerce application. The goal of this application is to optimize selling physical goods on the internet via Amazon & eBay. We will be optimizing the following features in order to create a 24x7 automated selling program Pricing of the product based on current date: we want to increase the price of a product pre-emptively based on historical prices of similar products. For example we can know beforehand that snow shovels are in demand during winter so we can increase prices before winter approaches and start dropping prices as winter fades Pricing based on competition : we want to avoid the race to the bottom by constantly lowering the price Keywords optimization based on product description  Estimate sales of competitors and "lookup" competitors for optimizing inventory  Forecast sales & profit Automated personal customer support  Suggest more products to sell based on current sales  I will be usin...
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If you are a seller who is selling quite a few orders per month, you have probably thought about starting to ship your products via Amazon’s fulfilment. If you are still on the fence about this, we give you eight reasons on why you should definitely make sure your products on Amazon are FBA. Choose FBA for a tension-free shipping experience 1)       Items can be shipped to customers at any time with FBA. You don’t have to worry about anything related to handling, shipping, and returns. Amazon does it for you, working 24-7 to make sure your products reach the customers on time and that your customers have the best experience. You don’t even have to print shipping labels for your packages. All you have to do is monitor you inventory levels so you can send in more stock when it’s needed. 2)      You can make use of Amazon’s world-class shipping centers if you opt for FBA. Your customers get to enjoy options like low cost shipping, free shipping, and one day shipping without any addit...
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It is well known that the main source of traffic on to your listing is going to be through search. Thus, it becomes important to manage your Amazon SEO to keep it effective, fast, and relevant. Being relevant helps shoppers find what they are looking for. For example, an accurate title, product description and proper photos are sure to convert your traffic to revenue. Also, you should rank your products based on profitability. You want to make sure your products sell, but you also want to make sure that your revenue per product sold is maximum. Things that affect this are sales history, inventory levels, price, conversion rate, feedback score, and product reviews.   Importance of following the template   All the words that are present in your title are searchable! Thus, you have to make sure that your title is just perfect. It should not be too bloated, or contain very few keywords. This is hard. Which is why amazon is providing you with a template that you should follow in ord...
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According to a study conducted by Softdoit, 77% of companies use email in their marketing strategy, being the most used marketing technique, followed by social networks, event attendance and advertising on Google. This study seeks to investigate the use of marketing tools and techniques in companies and its integration with Customer Relationship Management or CRM. Thus, the study concludes that 56% of respondents use a CRM in their marketing and sales tasks. Likewise, the study adds 29% of the same proposes to implant it in its processes in the near future. This survey also aimed to see the evolution of software in the cloud of the companies. In this regard, Softdoit shows data demonstrating the growth in the use of software in the cloud: Of all the respondents, around 50.5% use a CRM in the cloud, while the remaining 49.5% still use systems hosted on their own servers. However, the study concludes that 11.7% of traditional CRM users are planning to migrate to cloud-hosted solution...
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- Start by going to the API Generation page on Shopify: https://help.shopify.com/en/api/getting-started/api-credentials#generate-private-api-credentials 2. In the private API section, click on the Apps link on step 4 and Sign in to your Shopify account 3. Click on Manage private apps on the bottom center of the page 4. Click on Create a new private app on the top right of the page 5. Add the name and email details of the App: AiHello is the name and [email protected] is the email 6. Click Save and Accept Shopify’s API Terms 7. Select the Admin API Permissions. Below are all the permissions we need and the service we use them for: In order to fulfill orders through AiHello (via 3PLs and FBA) we need Read and Write access to: - All fulfillment orders - Fulfillment services - Assigned fulfillment orders - Orders, transactions and fulfillments - Inventory In order to list AiHello as a secondary inventory location we need Read access to: - Locations In...
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E-commerce has become an increasingly important element in the day-to-day lives of consumers, who are increasingly buying online and are increasingly using the internet to access various products, services and brands. This has meant that the entire universe of traditional consumption has begun to analyze and to incorporate online tools into their sales processes. But the truth is that this is not the only change that has motivated e-commerce and its growing success. The situation is much more complex because online shopping has created new stress points for companies. In the new era of online shopping, they are no longer solely responsible for sales processes and making products reach consumers. Now, they are increasingly dependent on intermediaries. Logistics companies have become a sort of evil to assume for these companies. Online stores do not generally have their own delivery services and have a physical network, the recurrent problem is that brands continue to rely on messaging...
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The problem that comes with being a seller is that you are often faced with a tough choice when you receive negative feedback – Should you take a hit and move forward? Or should you fix that by trying to get more positive feedback? The thing is that positive feedback looks good on your seller profile, and also provides you a boost in search rank. But, boosting your positive feedback in any way that is not organic is against amazon’s policies. And, if you remember what we have always told you, you probably remember this – You are inside amazon’s walled garden, and here, you must abide by their rules or be kicked out. You probably don’t want the latter, so you’ll have to play it by the rulebook. Even then, there are a few things that you must always remember, even if you are playing it safe, and here they are. 1.   Do not contact your friends or family and ask them for reviews.      When you signed up as a seller you have signed an agreement with amazon which means that you are abo...
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One of the traditional examples that are put on how new technologies can change business strategy and can make a company a successful bet is Amazon. Amazon is the recurring example of how to use next generation tools to reach the consumer. The company has accumulated information, and they know the consumer is the key to its success. The data allow them not only to capture purchases but also to make consumers go sometimes beyond. Its algorithms are able to comb the trends and thus empower consumers to find the products they seek and those related to them. Who did not end up buying a book once thanks to what 'Customers who bought this product also bought the? The company has also been able to use these tools to make a much more personalized shopping experience. What the consumer sees when accessing the site is not the same thing that any other buyer sees. The homepage is very marked by the buying habits and interests that the consumer has shown, which makes not only that he feels...