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Showing posts with the label social marketing process

The A-Z of Social Marketing: What You Need to Know

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How and Where Do I Market My Products? There are hundreds of social network sites worldwide, but the most popular sites are Facebook, Instagram, Twitter, LinkedIn, Pinterest, and Tumblr. These sites will account for over 90% of all the visits on your shop. Facebook dominates user engagement, so if you are starting out and are confused on what website to prioritize, you have your answer. The second is Pinterest, and it has very high conversion rates as well. Your primary focus should be on these two websites when it comes to social marketing. Choose the right platform to promote your brand While online social network users spend over 30 hours a month on average on all networks combined, there are 720 total hours in a month. Therefore, about 4% of all social life in a month involves online social networks, while 96% does not. This is where Dark Social comes to play. This is the portion of life that is spent off of social networks. This may be spent anywhere, such as an IM app such as Wha
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Tips for SMEs to succeed in social networks

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  Social networks had a moment of glory a few years ago. They were the scenario in which companies could reach consumers quickly, effectively and with very low costs. Consumers were there, brands and companies could be, and, more importantly, everyone played with more or less the same starting conditions. One could be a small company from a peripheral place and become a star of social networks. Things have changed in recent times. On the one hand, social networks have made it more and more difficult to succeed organically. The content has more complicated reach consumers and passing from 0 to 100 fans in two days has become very difficult. You have to dedicate a lot of work to it and you have to make an investment in advertising and in a team or a professional that knows what you are doing. On the other hand, this has tipped the balance, or at least that's what it looks like from the outside. The big brands with their big budgets are those that have the fist for the handle. But is
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