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Being able to start your own brand along with an international business was not something that was easily available to entrepreneurs in the past. Getting products designed and made, having them shipped, then finally marketed and sold used to be a very strenuous process. It can still be a lot of work. However, with the way that Amazon is structured today, this option has never been more easily available for anyone.  Right now you can start your Amazon business with only a few hundred dollars, and you can do it all at your computer without ever having to hold or ship any inventory. This is all thanks to Fulfillment by Amazon (Amazon FBA).There are a few steps to take in order to go from 0 to having a product available to be sold on Amazon to millions of customers. Let’s explore those steps: Step 1 - Product research  This is actually the most important decision that you are going to make throughout this process. Even if you do everything else perfectly, it will be your product that ends

Millions of people around the world use Amazon to make purchases of all kinds of products. Regardless of whether or not you have your own e-commerce, we recommend you use it to increase your sales in the Online Channel. To this end, here are some tricks to improve your visibility in the # 1 marketplace and make it the best ally, either online or offline.   Optimize the product listing on Amazon. For this you have to follow the SEO guidelines that the same platform offers. A good Amazon title should include essential elements like the brand, the type of product, its material or ingredients, in case it is a consumable. In addition it is essential to add a keyword integrated in it and define the product (eg tool, phone, glasses, etc.) Including quality images is essential and if they are over 1000x1000 pixels, This will activate the zoom function to see your product in more detail. Amazon also allows you to define your own search terms for each product, through 5 fields that accept 50 cha

In the offline world, there are many types of stores and not all bet on the same criteria to try to reach the consumer. Not everyone wants to have a low cost supermarket or a discount store in which the main offer are products at low prices. So why is there a certain belief that when selling online you have to sell at a low price? Is e-commerce marked by offers to the point that it is only successful if it is sold cheap? For years, what most worked on the net were the offers. Consumers made the network their main ally when they were looking for things at lower prices. The trips started to be bought online because the internet was able to find the lowest prices, last minute offers of hotels or the cheapest fares of the low cost airlines. Then came the coupon pages or online outlets, which were the entry point for many consumers for e-commerce. And then many large e-commerce companies that invoice millions have made offer low prices a decisive element of their corporate image and the ser

If you have an online store, on more than one occasion you have considered if you should broaden your eyes and offer your products to the Amazon marketplace. If you still have not thought of it yet, I assure you, you'll get to that point, so think about it and consider this series of recommendations to sell in the largest online sales portal in the world.   Advantages of selling on Amazon   1) Largest online retailer in the world Putting your products on Amazon is opening your store to the world. Your showcase will be accessible to millions of people who enter every day.   2) More convenience and freedom to manage your store   Depending on your margins, you can send your merchandise directly to Amazon and they will be in charge of managing the orders, preparing them and sending them to the final customer. 3) Expansion of customer database Through Amazon you can reach customers that have not arrived in another way and these can become recurring the next time they want to buy somethi