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Statistics don’t lie! Every month, almost 50 percent of shoppers in the U.S. make a purchase on Amazon. With more than one million other small-to-midsize businesses (SMBs) on the platform, it’s becoming a difficult challenge for many businesses to capture those sales.  Often sellers fall in many traps tackling this situation. Like for instance, the merchant has put all his/her efforts in the quality of the product and even kept in mind the requirements that would attract the targeted audience. But, the results don’t match with the hard work he/she did. Meaning, the sales numbers are low. Sadly, this leads to losing confidence on the product and questioning yourself about the product, wondering if it’s great after all.  But one has to find the root cause before coming to any decision. Yes, sometimes it may be that the product needs more improvements to survive in the market. And on the other side of the coin,NO it might not be the reason at all.  It’s important to examine your Amazon

Many are now jumping into eCommerce business bandwagon. Online stores are opening here and there. But what’s ironic is, despite having tons of people getting into eCommerce, just a handful of them really know how to navigate and operate their online business. What’s funny is they are uninitiated with jargons that are used in this sector. Among these are 3PL warehouses . As you engage yourself into online business, you will be taking, accepting and fulfilling orders online. For amateurs, this may make them scratch head for few seconds on how to streamline the process or if there’s a system that can be use to have a smooth sail of everything. This is where third party logistics companies will come into place. So what specifically does a third party logistic company do and what exactly is third party logistics definition ? Do You Know What You’re Getting Yourself Into?   With the massive advancement in internet technology, faster internet connectivity and more ways to connect online, it

Any user who makes an online purchase is assisted by the right of desist. This right covers, in principle, all consumers of eCommerce and gives them the option to return the purchased product and obtain a refund of the money within 14 days after receiving the product. This deadline can be extended, and in most cases, suppliers give up to 30 days of margin for this. Others even reach 100. The merchant is not only obligated to offer the money back, but to ensure this right is a very favored point facing the customers. The vast majority of users make good use of this option, but what about those who discard by default and take advantage of this possibility? So, we have three stereotypes of buyers who "give back too much" and from whom all eCommerce tries to flee: The wardrobe buyer. Why buy clothes if you can borrow? Clothing or any other object. Let's take the example of an appliance. A major sporting event is coming up as the World Cup and television is too small, what doe

The bottom line is, it is really hard to the buy box if you are just starting out as a seller. So what is this buy box? When browsing on Amazon, customers who navigate to a product’s main page and click on the “offers” links below the product description (as indicated by the red circle on the screenshot below) will be able to have a look at the total number of sellers who are offering a certain product. The thing is that since multiple sellers are allowed to sell the same product, you are all competing for the buy box as well. And, if there are more sellers for a particular product then you are going to have a tough time getting that sweet, sweet spot. Nearly 70% of the total business on Amazon happens on the buy box, so you should pay attention to this. Here are a few things that Amazon wants you to know if you want that revered box: Pricing You need to price your products competitively. Customers tend to buy prodcuts which have a low price. Watch your competition to stay compet

[et_pb_section fb_built="1" admin_label="section" _builder_version="3.22.3"][et_pb_row admin_label="row" _builder_version="3.22.3" background_size="initial" background_position="top_left" background_repeat="repeat"][et_pb_column type="4_4" _builder_version="3.0.47"][et_pb_text admin_label="Text" _builder_version="3.0.74" background_size="initial" background_position="top_left" background_repeat="repeat"] First, you buy the products from a supplier to sell them under your brand name. You don’t actually manufacture them, which is the conventional way of doing business. You create a private brand and then put all the bought products under that brand so you can resell them. For this, you need to get custom logos printed on the items and their packages, and get the previous brand identities (if any) removed. This ensures that the customer will