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  After many years of back and forth, “Brexit” (British exit), the withdrawal of the United Kingdom (UK) from the European Union (EU) finally happened on 31 January 2020. Well, but were all the things sorted out after so much hassle? Unfortunately, No. Currently, the UK still continues to participate in the European Union Customs Union and European Single Market during a transition period that will end on 31 December 2020. During this phase a new free trade agreement is meant to be negotiated.    Every action has its consequences, and Brexit, has created a major blow on the sellers in the UK and Europe. Catastrophic situations have occurred for UK and EU sellers on Amazon. That is, if your business uses Amazon’s Fulfillment services, many changes are on the way. (and definitely not any good ones!)     As we all know, Amazon.co.uk is one of the most popular Amazon marketplaces in Europe – both for buyers and sellers. Especially companies from overseas tend to start selling in the EU fr

The notion that the focus should be on developing the lifetime value of customer relationships is what many eCommerce traders today believe in. Ways of adding to overall customer equity include building loyalty and retention, cross-selling related goods and services, and broadening offerings to fulfill more customers’ needs. Indeed, given that the cost of keeping current customers is much lower than that of winning new ones, and ultimately, the large number of buyers out there, a mature business would be hard-pressed to increase profits otherwise. A brand’s ability to fulfill its uniquely positioned promise better than any other competitor is where its power resides. Therefore, fulfilling the brand’s promise within digital channels is what digital brand management execution is all about. A brand fulfilling its promise both offline and online is essential to building brand trust and loyalty; a consequence of perceived value and real satisfaction. Besides, the correct description is vita

The pricing model that you have used on other sites is not applicable when it comes to pricing your product at Amazon. In all honesty, setting your price on Amazon isn’t quite the gamble that it can be on other sites. Your item will be offered at a fixed price rather than being up for auction, so there’s really no point in setting a price that will put you way ahead of your competition. As a matter of fact, lowballing is something Amazon sellers complain a lot about on the Seller Boards. Amazon seller Treebeard, who specializes in books, told us that on Amazon his prices can actually be higher than on eBay, because his item will stay up on the site for sale until the right buyer comes along. He has no need to try to time his sale in order to “catch “the right buyer. Experienced sellers agree that competing on price alone is not the way to build profits on Amazon. Finding the best price to sell at can be...difficult. As in any large marketplace, sellers come and go on Amazon. Inexperien